What is Amazon SPN? What are its advantages?

Export Partners is a trusted partner specializing in international e-commerce within the Amazon SPN (Service Provider Network) network. With the professional services we offer to Amazon sellers, we are with you at every stage of the sale, from product listing to advertising management, logistics consultancy to localization processes. With our experienced staff and result-oriented approach, we enable brands to grow sustainably and quickly in the Amazon ecosystem. We not only provide services, we build your business together.

Amazon is an e-commerce giant with millions of sellers worldwide. But succeeding on this massive platform requires the right strategies. This is where Amazon SPN comes in and offers a lifesaving solution, especially for sellers who are just starting out or looking to expand their operations. So, what is this service and why is it so important?

Growing your brand on Amazon and delivering your products to the right audience becomes much faster and more efficient with professional support. As Export Partners, we are a trusted partner in Amazon's official SPN (Service Provider Network). Thanks to the launch and advertising management services we offer with our expert team, we ensure that your products make a strong entry into the market and increase your visibility in a short time. To learn more about our audience analysis, campaign optimization and sales-oriented advertising strategies Amazon Launch and Advertising You can visit our page.

What is Amazon SPN?

Starting Point Amazon's Official Support Network

Amazon SPN, or Service Provider Network, is an official network of Amazon's own approved service providers. This system was established to support sellers in many areas such as logistics, advertising, training, catalog preparation, product localization and accounting. It makes it easier for sellers, especially new entrants to the Amazon market such as Turkey, to do business at global standards.

Why do you need an SPN system?

  • Opening a seller account on Amazon may be easy, but following listing rules, setting up marketing strategies and managing returns requires serious expertise.
  • Amazon SPN allows sellers to focus on selling without wasting time on technical details.
  • The companies in this system are directly audited and selected by Amazon, so there is no question of reliability.

Service Types: What is covered by the SPN?

Comprehensive Support: What services are provided?

The Amazon SPN system offers a wide range of services. Some of these services can be grouped as follows:

Service AreaDescription
Catalog ManagementCorrect listing of products, category selection, visual optimization
LogisticsManagement of warehousing, shipping, FBA (Fulfilled by Amazon) processes
Advertising ServicesSetup and optimization of Amazon Ads campaigns
Translation & LocalizationContent translation and localization for sales in different Amazon markets
Tax & AccountingVAT processes, invoicing, financial consultancy (We recommend our EIN & ITIN blog post for this process)

Customizable Services

Every vendor's needs are different. That's why the SPN network offers a modular structure. So if you only need the catalog service, you don't have to buy the whole package.


Why work with Amazon SPN?

Fast and Reliable Growth Strategy

For many sellers, establishing a presence in the international market is a big step. The wrong strategies can lead to loss of both time and money. Amazon SPN minimizes these risks.

Fast access to the right information

The SPN network offers not only technical support, but also up-to-date marketing data and sales strategies. This speeds up decision-making processes.

Refunds and customer service support

At Amazon, customer satisfaction comes first. Getting professional help to reduce return rates and manage customer reviews makes a big difference.


Which sellers should apply for Amazon SPN?

Startups and those looking to scale up

Whether you're selling on Amazon for the first time or you're already selling, Amazon SPN has solutions to support sellers of all levels.

The advantage of small businesses

Especially for SMEs, hiring an Amazon consultant or content manager can be expensive. Service providers in the SPN system meet these needs at more affordable prices.

How to apply for the Amazon SPN system?

Application steps through the Amazon dashboard

To access SPN services, you need to log in to Amazon Seller Central. Here you can follow these steps:

Move forward step by step

  1. Click on the "Find Service Provider" tab
  2. Select the service category you need
  3. Select from the list of service providers
  4. See profile details, browse comments
  5. Request an offer via the "Contact Us" button

or you can contact us as a Verified Amazon Service Provider instead.

What should be considered when buying Amazon SPN service?

The importance of choosing the right partner

Choosing among the hundreds of service providers included in the Amazon SPN network can be challenging at first glance. But a few key criteria make it easier to choose the right partner.

See testimonials and reviews

Amazon adds user reviews and success ratings to each service provider's profile. These reviews give you an idea about the quality of the service. If possible, choose service providers who have worked in the same industry before.

Read the contract details

Some services are available for a one-off payment, while others are based on a subscription system. Especially in areas such as Amazon ad management, there may be offers for long-term work. Analyze the cancellation terms in the contract well.


Common mistakes sellers make and how to avoid them

Mistakes made while trying to grow fast

Sellers new to Amazon often make a few basic mistakes. Amazon SPN can prevent many of these mistakes, but an informed approach is always more valuable.

ErrorThe Right Approach
Receiving all services at the same timeFocus on the priority need
Poor communication with the service providerDemand continuous reporting and feedback
Unplanned use of advertising budgetWeekly budget planning with SPN specialist
Ignoring product listingAdding professional touches to product titles and descriptions

Over-reliance on automation

Some vendors think they can take SPN services and automate the whole operation. But it is the combination of human strategic decisions and these support services working together that brings success.

amazon spn
amazon spn

Success examples from Turkey

Rise of local brands with SPN

Many Amazon sellers from Turkey used Amazon SPN services to enter the European and US markets in a short time. These include organic cosmetics manufacturers, handmade jewelry brands, and kitchen utensil sellers.

Export success

For example, an Istanbul-based coffee brand achieved GBP 12,000 in sales in the first month in the UK market after product titles were professionally translated into English and advertising campaigns were optimized. This is a clear indication of how effective SPN can be when used correctly.


The future of SPN services

SPN's role in Amazon's global plans

Looking at Amazon's investments in recent years, we can easily say that the Amazon SPN network is not only a part of today, but also of the future. As the number of service providers grows every year, innovative supports such as content generation, AI-powered listings and data analysis tools are being integrated into the SPN system.

Next generation SPN services

In the coming period, sellers will be able to receive not only technical support through SPN, but also services such as brand strategy consultancy, social media integration and e-export training. This shows that the scope of the platform will expand day by day.


10 short answers to outstanding questions

What is Amazon SPN?
is Amazon's official approved service provider network.

Who can use SPN services?
All individual and corporate sellers selling on Amazon.

Is this service paid?
Yes, each service has its own pricing.

Can Amazon ads be managed with SPN?
Yes, ad management is one of the most common services under SPN.

Does it also apply to local markets?
SPN is mostly optimized for international sales.

Is it mandatory to receive all services?
No, you can choose the services specific to your needs.

How to choose service providers?
You can filter from the Amazon dashboard and choose according to reviews.

Can performance be measured?
Most providers offer regular reports and analysis.

Will SPN definitely increase sales?
The right service can make a big difference, but it is not a guarantee.

Is there access to this service from Turkey?
Yes, Turkish sellers can also benefit directly from the system.


Strategic growth possible with Amazon SPN

Competing in an international e-commerce giant is not easy. But Amazon SPN provides the infrastructure you need to grow your business professionally. No matter where you are, you can unlock your potential with the right service.

Amazon SPN is not just technical support; it also helps you chart a reliable, experience-based and sustainable growth path. Especially for sellers aiming to expand to international markets, this system is a great advantage in terms of both time and resources.

If you want to make a difference on Amazon, now you have one more reason to take the right step.

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